A Proper Directory Submission
In the next several minutes your going to learn
some basic tips for submitting your website to a directory. Plus
by implementing these basic techniques you can greatly improve your
directory marketing efforts. Some topics we're going to cover in this
article well include. Selecting keywords, titles, and the basics of a good
description.
Keywords: When selecting keywords you need
words that reflect the website topic. For example lets say you have
a gift directory your keywords could be something like this. gifts, gift,
directory, gifts directory, search, presents, birthday, holiday, her, him, and baby. When choosing keywords it's very important to remember, major
search engines are look for keywords in both title and description that
match your website's content.
Okay now that we've selected a good group of
keywords we need to write a title and description . When writing them you need to add some words from your
keyword list, and one or
two words need to be in both the title and description.
Title: Your title needs to be to the point,
and very relevant to the page it's linked to. Titles shouldn't be
more than five or six words long. Titles need to be catchy and fit with the
description. When writing the title use at least one to three keywords
from the keyword list you made.
Description: This is the most important part
when submitting a directory listing. Your description should be 40 words
or longer and have ten or twelve keywords in it. For the best results
your description should be well written with correct spelling and grammar.
Your description needs to inspire people to visit your website. When people
read a good listing they're interested in seeing what your website has to
offer.
Examples of good and bad descriptions
can be viewed below.
Good:
Gifts Gifts and More
Gifts Directory
Our gift directory
is the place to began when searching for gifts on the web.
Whether it's a baby birthday gift for her , holiday presents for him, or a
memorable gift for the whole family, your sure to find the gifts your
looking for at www.giftsgiftsandmoregifts.com/directory/
Bad:
Birthday
Anniversary Gifts Directory
Wedding Gifts Internet Searching Corporate
Birthday Holiday Gifts Directory
From the examples above which one would you
click.
Alright now that we covered the basics of a
proper directory submission, there's a few secrets you should know to
again help make your directory marketing a successful one. Every directory
submission should be unique. Every time you submit a new listing in a
different directory, you need to write a new title and description using a
new set of keywords. Duplicate listings may be mistaking for Spam by some
search engines. You should submit pages with in your website to relevant
directory categories. And finally you should have two main keywords that
you can use in every directory listing.
I hope
this information is helpful in your future directory marketing efforts.
This Article is the original one and was written by David
E Lambert Jr.
the Founder of Gifts Gifts and More Gifts
Published on Thursday, October 21, 2007 At 1200am US Central Time
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